Liming enjoys the freedom and flexibility of running his own business.
An Entrepreneur Since 13 Years Old
Liming’s good networking skills has also strengthened his business. During his studies at NYP, he met like-minded entrepreneurs whom he could work together as partners. For example, he met Diploma in Business Management student, Derrick Goh, who runs AdVertive, a company which specialises in online advertising.
His good networking skills also earned him a coveted internship with Yahoo! Singapore. In June 2010, he met representatives from Yahoo! at a marketing conference called Ad:Tech where he expressed his interest to join the company. Subsequently, he was put through an interview and test which he did well, and he managed to clinch an internship.
To share his knowledge and experience in online marketing, Liming recently teamed up with two online marketing gurus and authors to produce a series of online training courses. This project has generated over $500,000 in gross sales in just a few months. With the successful launch of his online courses, Liming hopes to be a speaker at marketing conferences in future.
Liming started his own online business at the age of 13 years old when he was a student at Montfort Secondary School. He was inspired to run his own business after reading about the success stories of other entrepreneurs. He was also encouraged by his dad, who is also an entrepreneur. His good networking skills also earned him a coveted internship with Yahoo! Singapore. In June 2010, he met representatives from Yahoo! at a marketing conference called Ad:Tech where he expressed his interest to join the company. Subsequently, he was put through an interview and test which he did well, and he managed to clinch an internship.
To share his knowledge and experience in online marketing, Liming recently teamed up with two online marketing gurus and authors to produce a series of online training courses. This project has generated over $500,000 in gross sales in just a few months. With the successful launch of his online courses, Liming hopes to be a speaker at marketing conferences in future.
The business Liming started deals with online media buying. He helps clients to generate targeted leads online using various digital advertising tools, such as Search Engine Marketing and Email Marketing. His clients are mostly based in the United States and come from a wide range of industries, such as health and finance.
The former CCA chairman of Montfort Secondary’s Entrepreneur Club said, “I love the freedom and flexibility of this business. Being my own boss gives me control over my future. Like any business enterprise, I also enjoy the risk involved, especially when venturing into new areas.”Liming admits that running a business is not an easy task as there are ups and downs, as with most things in life. In 2010, for instance, his business went from making over a thousand-dollars-a-day in profits, to being in the red for a few months due to fierce competition. Thankfully, his resilience managed to pull him through and his business is now doing well again.
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